Elite Groups

International Beauty Expo (IBE), a distinguished annual trade fair that spotlights the latest breakthroughs in beauty, aesthetics, hair, cosmetics, nails, embroidery, tools and machinery and health care products. Held at the prestigious Kuala Lumpur Convention Centre, IBE spans an impressive 8,000 sqm, hosting over 400 booths and drawing approximately 16,000 buyers from 28 countries—solidifying its status as a premier marketplace for beauty professionals worldwide.