Why IBE 2009?
Beauty and health industry remain vicariously in the global market due to the enormous demand from consumer. Subsequently, it has lead to constant emerge of new discovery and creation of quality products. IBE seizes the opportunity to be forefront in this diverse global market and appears as the ultimate platform to facilitate buyers, exhibitors, and visitors in sourcing for potential business.

IBE encompasses five major features, which will assist you to judge why IBE is an event not to be missed.

1) Trade oriented
A trade oriented fair always promises quality and long term sales leads, we aim to gather buyers from the industry to initiate business networking, trends updating and information exchanging at IBE. In addition, IBE endeavors to attract buyers from different social levels, thus further stimulate the market. At IBE, you can expect a diversify group of visitors.

2) Concentrated marketing
The power of IBE enables you to concentrate your effort on the most active buyers in the market coming to meet you face-to-face at a given time. IBE is more than a marketing tool; it is your entire marketplace at your fingertips helping you to save sales cost.

3) Immediate feedback
IBE is the only medium to harness all major senses, letting you demonstrate products, answer questions and most importantly, build relationship with your customers and prospects. The immediate feedback from customers is giving you a real-time insight into market expectations.

4) Real time research
IBE allows you to research on market potentiality and assess competition. To keep you stay abreast of product advances and new technologies, IBE is your right choice to stay competitive and maintain your presence in the marketplace.

5) Comprehensive A&P
On top of all standard A&P through above-the-line, below-the-line, mass mailing, show visits, liaison with government and associations; it is our obligation to bring you more. Quarterly newsletter comprises of exhibitors’ info, door-to-door buyers invitation, free accommodation and transportation to buyers, buyers’ night, SMS reminder to buyers and more will be implemented.

IBE will be the ideal one-stop platform in catering your every need in an exhibition and will constantly keep you updated with the flourishing innovation. In IBE 2009, we always plan ahead for our marketing and PR campaign to enforce aggressive ideas and work extremely close with the media in receiving wide coverage and always in the forefront of developments. Hence, IBE 2009 will help create the opportunity for industry players to blaze into new market possibilities.