As our country developed and transcended into a new era and time, beauty and health issue has transformed into a necessity of lifestyle. Latest technologies continue to expand and new products are constantly being created. IBE embarks to be the unrivalled trading platform for local and international exhibitors to embellish their products; and the ultimate sourcing place for traders.

Featuring 52,014ft² of exhibit space and thousands of exhibits, IBE is targeting 25,000 of massive trade buyers and public blazing to the fair for a display of the beauty and health world. IBE 2007 opens the gateway by offering innovative business opportunity to reach decision makers and new potential customers in a relatively new market. IBE is ready to accommodate over 300 exhibitors both locally and internationally to encompass in this astonishing fair by delivering the trusted product and impeccable quality service to all visitors.

Hence, IBE 2007 serves as a powerhouse for all the industry players to source for business opportunities, ideas and infiltrate new market possibilities